100 vs. 200: BMI vs. ASCAP Songwriter Splits Explained

If you've ever registered a song with BMI or ASCAP and looked at the percentage breakdown, you may have had one of those “Wait…what?” moments. You agree with your co-writers that everybody owns 25%. Then somebody says,…

Why Independent Artists Need More Than a Great Song

Why Independent Artists Need More Than a Great Song A great song can open a door. But what happens after the door opens? For independent artists, that's where the real work begins. Writing and recording a great song is only one…

How to Build a Merch Collection Around Your Personality

How to Build a Merch Collection Around Your Personality The best merchandise doesn't feel like merchandise. It feels like you. It's the sticker you put on your laptop because it says exactly what you were thinking. The…

Do You Need a Record Label? What Independent Artists Should Consider First

Do You Need a Record Label? What Independent Artists Should Consider First At some point, almost every independent artist has the thought: “Maybe I need a record deal.” Sometimes that thought comes after a big song. Sometimes…

Split Sheets: The One Piece of Paper Independent Artists Shouldn’t Skip

Split Sheets: The One Piece of Paper Independent Artists Shouldn't Skip You just made a song with three other people. Everybody is excited. The beat is crazy. The hook is fire. Somebody says, “We killed that.” Everybody…

How Artists Can Use TikTok Without Becoming a TikToker

Let's say it out loud: You are an artist. You are not necessarily a TikToker. And that's okay. TikTok has become one of the places where people discover music, artists, trends, sounds, performances, and personalities. For an independent…

What Every Independent Artist Should Know About Music Publishing

What Every Independent Artist Should Know About Music Publishing There’s a moment every songwriter eventually reaches when making the music stops being the only thing they need to think about. You wrote the song. You recorded it. You…

Artist Development Is More Than Making Better Music

🎤 Artist Development Is More Than Making Better Music Every artist wants to get better at their craft. Better songs. Better vocals. Better production. Better performances. Better recordings. And obviously, that's important. But…

From Studio to Stage: Building an Artist Career Beyond the Music

From Studio to Stage: Building an Artist Career Beyond the Music There is something special about making a song. You can spend hours writing it, recording it, changing one word, moving one drum, stacking one more vocal, listening to it…

One Song → Content Campaign: How Artists Can Get More From Every Release

One Song → Content Campaign: How Artists Can Get More From Every Release You finally finished the song. It's mixed. It's mastered. The artwork is done. The release date is set. And then somebody asks: “Okay… what…